Unified Social Blog | Unified Social

The Social Operating Platform


Sign Up for our Newsletter

August 3, 2015

Movie Monday, Top Box Office Hits, July 31 - Aug 2, 2015

#uStats — Movie Monday, Top Box Office Hits, July 31 - Aug 2, 2015

movie monday top box office movies

This past weekend brought in a new month, and $1.4MM more in week-over-week box office revenue for the top 5 grossing films. Jam-packed with gasp-worthy action and gut-busting comedies, Minions, Mission: Impossible - Rogue Nation, Ant-Man, Vacation and Pixels were able to accumulate a reasonable 93.7K engagements collectively on Facebook and Twitter. But, as always we took a look at each film’s accounts to analyze who got fingers fumbling on social.

Read more…

We Applied Our B2B Expertise To Our Own LinkedIn Campaign, And These Were Our Results

We Applied Our B2B Expertise To Our Own LinkedIn Campaign, And These Were Our Results

Case Study Series

With an executive team who has a collective 100 years experience under their belt, and invaluable learnings gathered from running thousands of social media campaigns, it would be easy to get caught up in creating strategies for other brands and agencies. However, we decided it was time to do something a little unconventional—make our own campaign the subject of a case study, and in essence, ‘put our methods where our metrics are. Here’s what happened.

Read more…

July 27, 2015

Movie Monday, Top Box Office Hits, July 24 - 26, 2015

#uStats — Movie Monday, Top Box Office Hits, July 24 - 26, 2015

movie monday top box office movies

With the box office revenue for the top 5 flicks down by over 35% from last week, we can only assume that tempting temperatures and beautiful beaches were to blame. Even still, the biggest moneymakers were able to bring in $104.6MM, and increase audience interactivity on social despite the decline in dividends.

Read more…

July 27, 2015

Facebook is YouTube's Biggest Threat

Facebook is YouTube’s Biggest Threat

Jason Beckerman, Chief Product Officer

Facebook is YouTubes Biggest Threat

In the marketing world, video is the undisputed killer medium. The industry’s conventional wisdom is that YouTube has an insurmountable lead in the video advertising market. That conventional wisdom is dead wrong.

Read more…

July 23, 2015

Here Are 4 Types Of Facebook Custom Audiences You Can Use Today To Instantly Boost Your Social ROI

Here Are 4 Types Of Facebook Custom Audiences You Can Use Today To Instantly Boost Your Social ROI

Here Are 4 Types Of Facebook Custom Audiences You Can Use Today To Instantly Boost Your Social ROI

Read more…

July 21, 2015

TV Tuesday, Top TV Shows - July 12 - 18, 2015

TV Tuesday, Top TV Shows - July 12 - 18, 2015

TV Tuesday Top TV Series

In the fourth week of summer, television addicts were given six exhilarating premieres to add to their must-see lists. Showcasing everything from washed-up rock stars to sinister vampire viruses, millions of Americans tuned in to watch episodes of Ray Donovan, The Strain, Masters of Sex, BoJack Horseman, Married, and Sex & Drugs & Rock & Roll. But with a collective Facebook and Twitter following of over 2.6MM users, we wanted to know which of the following plot lines revved up the most reactions on social media:

Read more…

July 20, 2015

Empowering Leaders At Unified

Empowering Leaders At Unified

Annalee Gould, VP, Marketing Solutions

Empowering Leaders At Unified

The Unified family is proud of our commitment to diversity. In that spirit, I wanted to share an overview of our Leadership, Empowerment, and Development (LEAD) program. LEAD is an open and supportive workplace community that encourages and inspires our female employees to have the confidence to pursue their highest-level career ambitions. Through this program we strive to recognize and grow internal female leaders while creating a positive and balanced working environment for all employees.

Read more…

July 20, 2015

Movie Monday, Top Box Office Hits, July 17 - 19, 2015

#uStats — Movie Monday, Top Box Office Hits, July 17 - 19, 2015

movie monday top box office movies

Animation, adventure, and a pinch of awkward dating took over the theaters this weekend; as the top five flicks accumulated revenue to the tune of $161.5MM—a slight decrease from last week of 7.2%. Despite the decrease in cash the releases, which included Ant-Man, Minions, Trainwreck, Inside Out, and Jurassic World, held their own on social, generating 180K Facebook and Twitter engagements. As always, we dove into the social accounts for each movie to find out who rose to the top of the top. Here’s what we found.

Read more…

Sign up for a Live Demo